THE BOY
The Boy is a collection born from Gufy’s world — his words, music, ideas and the people and stories that have shaped it. These pieces carry fragments of that world into everyday life: things to wear, live in, and make your own. From The Boy to The Kids Are Alive, Love Lives On and The Future Is Poetry, each piece carries a different part of the story.
This is Gufy’s world. Wear what speaks to you.
Showing all 9 results
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The Boy Hoodie + Sweatpants
KShs 8,000 Select options This product has multiple variants. The options may be chosen on the product page -
The Boy Sweatshirt + Sweatpants
KShs 8,000 Select options This product has multiple variants. The options may be chosen on the product page -
The Kids Are Alive – Sweatshirt
KShs 3,500 Select options This product has multiple variants. The options may be chosen on the product page -
Love Lives On Swearshirt
KShs 3,500 Select options This product has multiple variants. The options may be chosen on the product page -
The Future Is Poetry
KShs 1,500 Select options This product has multiple variants. The options may be chosen on the product page -
Love Lives On
KShs 1,500 Select options This product has multiple variants. The options may be chosen on the product page -
The Kids Are Alive
KShs 1,500 Select options This product has multiple variants. The options may be chosen on the product page -
The Boy
KShs 1,500 Select options This product has multiple variants. The options may be chosen on the product page -
The Boy Tote
KShs 1,500 Select options This product has multiple variants. The options may be chosen on the product page










































